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Published on : Jan 08, 2015
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After human resources……. Larry Stybel. lstybel@stybeabody.com

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WANT THE SLIDES AND THE MP3?

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Goals Do a case. Discuss what HR was, what it is, and what it needs to be for you to make a positive contribution and have a good career. What skills do you need to cultivate? What political alliances do you need to make?

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CASE

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WHAT IS THE PROBLEM HERE?

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WHAT’S THE DILEMMA?

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A situation in which a difficult choice has to be made between two or more alternatives, esp. equally undesirable ones.

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To Be ….Or Not To Be. Pour Taxpayer Money Into Helping People Deal with Hurricane Sandy and We Increase the National Debt; Fail to Help People and We Increase Voter Resentment. Help France in Its Military Operation And We Risk Increasing the Probability of Terrorism in the U.S.; Fail to Help France and We Turn Our Backs on an Ally.

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http://www.nbcmiami.com/news/local/Hallandale-Beach-Lifeguard-Fired-For-Leaving-His-Zone-For-Rescue-161372785.html

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RESULT Lost multi year contract $330K each year x9 = 3 million relationship. Supervisor Lost Job. Fired Lifeguard a Hero. Jeff Ellis Management Reputation has a “Brand” that may impact customer sales, customer retention. Jeff Ellis Management has a Brand that may make it hard to attract the best talent.

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Argyris Technique

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For more information http://www.stybelpeabody.com/newsite/pdf/argyristechniques.pdf

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HR THROUGH THE YEARS Rose as a help in helping make people make the shift from farming-oriented jobs to industrial-oriented jobs. Focus on consistency, systems, and standardization. “Attract, retain, and motivate employees.”

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“LOGICAL” ALLIANCE

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HR IS UNBALANCED IN ITS VALUE TO THE COMPANY.

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WHAT’S BEEN YOUR EXPERIENCE?

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GETTING BEYOND TRADITIONAL HR If you don’t articulate the new value proposition, nobody else will.

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THINGS HAVE CHANGED BIG TIME. “employees” once meant W-2. “employees” should be replaced with “attract, retain, and motivate” those who influence customers: W-2, 1099, and even customers.

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Power Used to be Top-Down. Now is Top-Down AND Bottom-Up. (Hallandale) This puts HR more aligned with marketing since employees communicate with their networks via social media. VP of HR at Southwest Airlines reports through the Marketing Function.

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STRUCTURE

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Hertzberg Hygiene Factors Compensation Benefits Health & Safety Compliance

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Hertzberg’s Motivational Factors Organization Development Recruitment Training & Development

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NEW DEFINITION OF WHAT WE DO.

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Attract, Retain, and Motivate the People that touch our customers. Effectiveness measured by Customer Loyalty Index of something similar.

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Skill Sets Ability to see things from both sides of the basic accounting balance sheet. Open systems thinking (e.g. Hallandale Case). Help management recognize and manage dilemmas (e.g. Hallandale Case).

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What Needs to Be Done Self Assess Your Skills and What You Need to Survive in this New World: unlearning is MUCH harder than learning! Prepare to articulate to the CEO that “I could do so much more for our company…….”

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What Will You Do To Help Your Company and Yourself?

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SUMMARY Hallandale Case to illustrate Argyris Technique and a way to improve predictive validity of hiring. What HR was and where it needs to go. Rebrand, reposition, and new power. Unlearn old ways while learning new.

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