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Facebook Application Development PowerPoint Presentation

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About This Presentation

Slide 1 - Facebook Application Development Jason Banico Presented by Wilson L. Chua
Slide 2 - Why create a Facebook app? Primary Account Creation and Login = Real Identities Facebook users are already profiled. (No need for more info forms.) Distribution:You have a global audience that you can tap on –2.767 M as of Oct 2008 Automatic Social Graph Users can find their Facebook friends on the site. Facebook Connect’s ability to Publish content to the Facebook News Feed in a social and therefore highly relevant way
Slide 3 - Facebook Application Development Popular Facebook Apps... GAMES! Texas HoldEm Poker Mafia Wars Zombies Embedding Facebook Connect Trazzler
Slide 4 - www.trazzler.com
Slide 5 - Trazzler Case Study Stats (February 2009) Monthly Visitors: 70,000 Total Trazzler Trips: 15,098 Writers: 7455 Most prolific writer: 286 trips Monthly Active Users:14,000 today, climbing fast Page Views Per Visit: 14 Average Wishlisted Trips: 13 Demographics 63% Female, 70% between the ags of 25-44
Slide 6 - Starting with a Facebook Idea Target your audience. Look for a niche interest not currently served by Facebook, such as books, stock market or manga. Think viral. Imagine how your initial users "infect" their friends with the app. Make it sticky. Offer something fun or useful that will engage your users. Keep it simple. Sophisticated apps can turn off users with short attention spans.
Slide 7 - Facebook App Anatomy Applications Directory This is where beautiful imagery and concise, descriptive text pay off. You need to submit your application to Facebook so it can be included in the directory.
Slide 8 - About Page The About page tells users about your application and is accessed from the Facebook Application Directory. It should inspire users to interact with your application. The About page is a Facebook Page
Slide 9 - Canvas Page This is the main page of your application on Facebook. Application canvas pages appear within the Facebook frame and can either be FBML (Facebook's version of HTML) or an external Web site presented within an iframe
Slide 10 - Profile Box The profile box is usually the place to show the most recently updated information or the most recent actions of the user. This information should reflect how the user would want to represent their identity through your application on their profile
Slide 11 - Facebook Application Development http://developers.facebook.com Facebook.NET – By Nikhil Kothari, author of Developing Microsoft ASP.NET Server Controls and Components Facebook Developer Toolkit – Developed by Clarity Consulting and endorsed heavily by Microsoft; integrates very well with Visual Studio Express. Visual Studio Starter Kit for Facebook – By Steve Trefethen Facebook API Client Library for VB.NET – By Jay Lagorio; this is earliest implementation of the API that I had come across.
Slide 12 - Facebook Application Development Jason Banico, (insert contact details here) Wilson Chua, wilson@bitstop.ph Bitstop Network Services www.bnshosting.net Also Learn how Microsoft Live.com was used:Visit http://maps.futuregen.sg
 

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