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About Google Presentation Transcript

Slide 0 - Google search engine to obtain information about on the World Wide Web Google
Slide 1 - Fast Facts Founded by Larry Page and Sergey Brin Located in Mountain View, California 10,674 full-time employees Named #1 place to work in January 2007 by Fortune Magazine The verb “Google” was added to the Webster and Oxford English Dictionaries
Slide 2 - History Started as a research project between Sergey Brin and Larry Page, two Stanford University Ph.D students They thought that a search engine that analyzed the relationship between websites would find better results than existing search engines Existing search engines simply listed web pages in order of how many times that particular page used the keyword that was searched Their search engine was called “BackRub”
Slide 3 - History Google was officially incorporated on September 7, 1998 out of a friend’s garage They gained a total initial investment of nearly 1 million dollars collected from friends, family, acquaintances, and a $100,000 check from Andy Bechtolsheim After moving Google a couple times, in 1999, they settled into their current home in Mountain View, California. Known as the Googleplex.
Slide 4 - Revenue Advertising Sell advertisements based on keywords Sold based on a combination of price bids and clickthroughs Companies bid for their advertisement to be associated with a keyword They pay Google based on how many times their advertisement was clicked Bidding starts at $.05 per click
Slide 5 - Revenue Advertising Goto.com (later acquired by Yahoo! and know known as Yahoo! Search Marketing) pioneered this advertising model Many of Google’s competition failed compared to Google at selling advertisement
Slide 6 - Purchases Pyra Labs – creator of Blogger Upstartle – responsible for Writely YouTube – online videos
Slide 7 - Partnerships NASA Sun Microsystems Time Warner’s America Online News Corp.’s Fox Interactive Media
Slide 8 - Applications Image Search Google News Froogle Google Maps Gmail Google Earth Google Video Google Labs
Slide 9 - Running Google Many server farms Each composed of thousands of low-cost computers running stripped-down versions of Linux Google does not give out specifics on how their process works Estimated more than 450,000 servers around the world
Slide 10 - Now Most often used search engine Hold 54% of the market share They receive around one billion search inquiries per day Starting to try radio Experimenting with selling advertisements from its advertisers to print publications
Slide 11 - Working for Google Relaxed setting Corporate Philosophy based on casual principles Non-discriminatory hiring policy - ability over experience By industry standards, many feel Google has low salaries, but it is compensated with stock Brin and Page base salary of $1.00
Slide 12 - Googleplex Piano Lava lamps Massages Hair salon Dogs allowed Video games Multiple lounges Gourmet meals Workout room Ping pong Snack rooms
Slide 13 - THANK YOU
Slide 14 - Resources http://www.time.com/time/photoessays/2006/inside_google/ http://en.wikipedia.org/wiki/Google http://www.google.com/intl/en/options/ http://www.google.com/corporate/history.html